Cello

Cello Electronics was founded in 1996 by Brian Palmer, and today it holds a distinction no other LED TV brand in the country can claim: it's the only one that still manufactures its televisions here in the UK. Every Cello TV, from 16-inch portables to 85-inch flagships, is assembled on the company's own production line in Bishop Auckland, County Durham — a genuinely rare thing in an industry almost entirely dominated by overseas manufacturing.

That UK-based production line isn't just a point of pride, it's a practical advantage. Trade customers can see stock being made, get involved in quality checks, and even request custom changes during the production process — a level of transparency and flexibility that's simply not possible when a product is built on the other side of the world. Alongside its core TV range, Cello also produces accessories, TV cabinets, soundbars, and digital tablets, all distributed throughout the UK and beyond.

Cello backs its manufacturing with a genuine commitment to after-sales support, aiming to offer more advanced technical support and customer service than its competitors typically provide. The company's growth hasn't gone unnoticed either — Cello has twice ranked on the Sunday Times Tech Track 100, a league table of Britain's fastest-growing private tech companies, climbing from 99th to 42nd place. It's a family-run success story built on a simple, increasingly rare promise: British-made electronics, built and supported close to home.